ABOUT LUNA
Luna is a Swiss-based startup dedicated to revolutionizing home lighting with the world's first AI-powered smart lightbulb.
Our smart lightbulb redefines home automation, offering seamless control without the need for internet connectivity or mobile apps. It features adaptive lighting, presence detection, and hands-free operation, setting a new standard for smart lighting technology.
WHO WE ARE
Shaping the Future of Home Lighting
Founded by Ivan Tur, a marketing and product management expert with over a decade of experience launching consumer products, and
Jonathan Schröter, a freelance programmer with 10+ years of experience in C++, Swift, and AI for pattern recognition and signature detection,
Luna brings together marketing insight and advanced technical execution.
We are currently at the pre-seed stage, with the following milestones achieved: Product Development: UX design, working hardware prototypes, and core machine learning algorithms are completed. Market Readiness: We conducted detailed market research, customer segmentation, and a 3,000-hour field test study with 28 participants, receiving highly positive feedback. Supply Chain: Pre-selection of suppliers and cost benchmarking have been completed. Brand & Marketing: Our brand identity and key promotional materials are already developed and validated with early adopters. Still pending: finalization of the B2B/B2C go-to-market strategy, closure of our pre-seed funding round, and completion of the ESOP framework. We are now actively looking for investors to join us in bringing Luna to life. With strong early traction, validated user interest, and a clear roadmap ahead, Luna is ready to make adaptive, effortless smart lighting a reality for everyone.
Building LUNA
Luna pitch
Luna Introduction
LUNA IN THE MEDIA
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